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MSD
MSD Cycle Meeting 2021

Challenge:

Pharmaceutical company, MSD held their Cycle Meeting for 2021 to communicate the new company vision and share the pillars and values to the president and executives. They wanted a way to strengthen the team spirit of the company, especially during the pandemic.

 

Our Approach:

Keeping the employees as the main pillar of the project, we proposed a highly interactive event based on a live broadcast show. We enlisted, Lambros Fisfi, a well-known comedian as the moderator to tie the meeting together and unite the audience.

The Amuse team distributed food boxes to every employee as to offer a more realistic interaction by enabling everyone to dine together in the context of the new online reality.

 

Result:

A total of 200 viewers attended the conference online and the event was rated 5/5 by an internal survey by 95% of respondents.