In the world where digital is at the forefront, Heron is there to provide the energy! Their rapid growth brought new stores throughout Greece and they wanted to create buzz around the openings.

We created unique experience for the visitor in order to inform about the opening but also attract them inside to explore and engage with HERON. To do this, we created branded imagery on the storefront with various activations, music, and refreshments for the attendees. We managed to make each opening widely known in each region, to attract the interest of the people, to highlight the presence of stores in each region and to attract new customers on behalf of HERON.